who would really invest in just multiplayer FPS? Some might, but considering the business side of the equation - would people expect a lower price or what? And would they get bored with just the multiplayer? Like how would that work out? I mean this isn't an RPG where you can effectively package a multiplayer experience at the typical price and/or with a subscription fee - thereby making both the suits and the customers happy. So yeah.
No, why would it? It's been doing just fine up until then. It's a huge franchise and they have far more then enough advertising for their next game to be a huge success, which I'm pretty sure that it will.
marketing plays a huge role in most consumer products."There will be a couple of hundred million dollars of marketing against these two products going head to head. Similar designs - we think we've got the better product - it's going to be a blast."